Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: Endocrinology
Topic: Diabetes
Respondent Type: Diabetes Patients and Caregivers

To ensure that a patient information leaflet is clear and unambiguous and that it successfully conveys the required information.

Countries:
Sample Size: 40
Methodology: 20 minute Video Depth Interviews (VDIs) and 15 minute pre-task
Services Delivered: Recruitment

medical affairs

Therapy Area: Wound care
Topic: Wound care
Respondent Type: GPs, Nurses

+2

Nurses, Patients

To gain the views of HCPs and patients on the development of marketing campaigns and educational materials

Countries:
Sample Size: 20
Methodology: 120-minute groups with HCPs and 60 minute Web Assisted Telephone Depth Interviews (WATDIs) with patients
Services Delivered: Recruitment, moderation, content analyses

medical affairs

Therapy Area: Neurology
Topic: Migraine
Respondent Type: Neurologists

+1

pain specialists

To gain feedback on some draft marketing materials for a migraine treatment.

Countries:
Sample Size: 40
Methodology: 75 minute Web Assisted Telephone Depth Interviews (WATDIs) and 10 minute follow up telephone interviews a week later
Services Delivered: Translations, recruitment, moderation, sim trans, content analyses and management report

medical affairs

Therapy Area: Infectious Diseases
Topic: TBE

Tick-Borne Encephalitis

Respondent Type: Members of the public

To gather feedback on some materials to explore importance and preference for vaccine attributes.

Countries:
Sample Size: 30
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

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