Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:


  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Neurology
Topic: Epilepsy
Respondent Type: epileptologists


General neurologists

To understanding awareness, perceptions and prescribing of different epilepsy treatments

Sample Size: 18
Methodology: 60 minute interviews at central location and 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, venue hire, moderation, sim trans, content analysis

healthcare market research

Therapy Area: Oncology
Topic: mRCC

metastatic Renal Cell Carcinoma

Respondent Type: Oncologists

To gain an understanding and to comparing treatment patterns (Targeted therapies or immunotherapy or inmuno-oncology) in metastatic Renal Cell Carcinoma (mRCC), for the development of marketing campaigns, educational materials and the new commercial products

Sample Size: 50 per month, per year
Methodology: 20 minute online survey
Services Delivered: Recruitment

healthcare market research

Therapy Area: Cardiovascular Diseases
Topic: PAH

Pulmonary Arterial Hypertension

Respondent Type: cardiologists, rheumatologists


Pulmonologists/ respiratory physicians, internal medicine

To explore perspectives on the future vision of pharmaceutical companies and perceptions of companies that specialize in PAH

Sample Size: 75
Methodology: 90 minute online video focus group and 60 minutes Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans and content analyses

healthcare market research

Therapy Area: Nutrition
Topic: Supplements in cancer care
Respondent Type: Patients

To get perspectives of patient whose cancer is in remission on nutritional supplements

Sample Size: 10
Methodology: 105 minute online mini groups
Services Delivered: Translations, recruitment, moderation, sim trans and report

Request a quote