Healthcare Strategy & Consulting

At Medicys, we partner with leading global strategy and consulting firms who advise healthcare business leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology and mergers & acquisitions. Typical projects in this space will focus on:

Market Sizing & Value Proposition development
Digital Marketing & Sales Strategy
End-to-End Patient Experience Strategy
Asset identification and acquisition
Telehealth implementation
Portfolio management and prioritisation
Patient Support Program (PSP) strategy
Strategic positioning
Competitive analysis

In practice, we do this through providing primary research services to provide the market understanding and evidence needed to support the analysis and strategic recommendations of the consulting team.

We can connect healthcare consultants with the respondents they need, be they health care professionals, KOLs and/or local, regional or national level payers, patients, patient organisations or other relevant targets to inform their strategy planning.

The properly sourced and well vetted research participants we can access are key to produce actionable insight.

Related Work

See all Work

healthcare strategy and consulting

Therapy Area: Surgery

Topic: MIP

Respondent Type: GPs

To understand referral patterns and factors influencing referral decisions, and to Identify the most effective strategies that will help strengthen the connection between GPs and hospitals or specialists to facilitate referrals for minimally invasive procedures (MIPs).

Countries:

Sample Size: 30

Methodology: 60 minute Web Assisted Telephone Depth Interviews

Services Delivered: Recruitment, Translations, Moderation, Transcripts

healthcare strategy and consulting

Therapy Area: Inherited conditions

Topic: TK2

Respondent Type: Key Opinion Leaders (KOLs)

Build an understanding of the treatment and management of patients with tyrosine kinase 2 deficiency (or syndrome) and how that differs from other mitochondrial diseases

Countries:

Sample Size: 14

Methodology: 75 minute Web Assisted Telephone Depth Interviews (WATDIs)

Services Delivered: Translations, recruitment, moderation, transcripts and debrief

healthcare strategy and consulting

Therapy Area: Immunisation

Topic: Travel vaccines

Respondent Type: National payers

Obtain insights on the processes, timelines and current challenges facing pharmaceutical companies attempting to gain national level recommendation for travel health vaccines

Countries:

Sample Size: 12

Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)

Services Delivered: Translations, recruitment, moderation, transcripts

healthcare market research

Therapy Area: Oncology

Topic: cEGFR NSCLC

Respondent Type: Oncologists

To develop clear, practical, and behaviourally grounded guidance on how to accelerate appropriate and confident use of Product X plus Product Y in 1L treatment across key EU markets

Countries:

Sample Size: 100

Methodology: 15-minute pre-task followed by 60-minute Web Assisted Telephone Depth Interviews

Services Delivered: Recruitment, Translations, Moderation, Transcription