Our Services

Healthcare Strategy & Consulting

At Medicys, we partner with leading global strategy and consulting firms who advise healthcare business leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology and mergers & acquisitions. Typical projects in this space will focus on:

  • Market Sizing & Value Proposition development
  • Digital Marketing & Sales Strategy
  • End-to-End Patient Experience Strategy
  • Asset identification and acquisition
  • Telehealth implementation
  • Portfolio management and prioritisation
  • Patient Support Program (PSP) strategy
  • Strategic positioning
  • Competitive analysis

In practice, we do this through providing primary research services to provide the market understanding and evidence needed to support the analysis and strategic recommendations of the consulting team.

We can connect healthcare consultants with the respondents they need, be they health care professionals, KOLs and/or local, regional or national level payers, patients, patient organisations or other relevant targets to inform their strategy planning.

The properly sourced and well vetted research participants we can access are key to produce actionable insight.

Related Work

healthcare strategy and consulting

Therapy Area: Neurology
Topic: Controlled Access Programme
Respondent Type: Hospital pharmacists and neurologists

To provide information to a pharmaceutical company launching a new product that needs to manage potential risks associated with prescribing of the medicine

Countries:
Sample Size: 48
Methodology: 30 min Telephone Depth Interviews (TDIs)
Services Delivered: Translations, recruitment, moderation, transcripts and debrief

healthcare strategy and consulting

Therapy Area: Psychiatry
Topic: Bipolar disorder
Respondent Type: Psychiatrists, GPs

+3

community mental health nurses, pharmacists, psychotherapists

To understand HCPs views on mental health disorders

Countries:
Sample Size: 31
Methodology: 60 minute Web Assisted Telephone Depth Interviews, 30 minute Video Depth Interviews (VDIs) and 30 minute Web Assisted Telephone Depth Interviews,
Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: Lab Sciences
Topic: Immunoassay testing
Respondent Type: gastroenterologists, cardiologists

+3

Lab directors/managers, cardiologists, GPs

To gain a good understanding of current lab testing practices, trends and unmet needs.

Countries:
Sample Size: 20
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: Immunisation
Topic: Rabies
Respondent Type: Hospital managers

Understanding decision process on which vaccines to purchase/stock within health groups and hospitals

Countries:
Sample Size: 12
Methodology: 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

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