Our Services

Healthcare Strategy & Consulting

At Medicys, we partner with leading global strategy and consulting firms who advise healthcare business leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology and mergers & acquisitions. Typical projects in this space will focus on:

  • Market Sizing & Value Proposition development
  • Digital Marketing & Sales Strategy
  • End-to-End Patient Experience Strategy
  • Asset identification and acquisition
  • Telehealth implementation
  • Portfolio management and prioritisation
  • Patient Support Program (PSP) strategy
  • Strategic positioning
  • Competitive analysis

In practice, we do this through providing primary research services to provide the market understanding and evidence needed to support the analysis and strategic recommendations of the consulting team.

We can connect healthcare consultants with the respondents they need, be they health care professionals, KOLs and/or local, regional or national level payers, patients, patient organisations or other relevant targets to inform their strategy planning.

The properly sourced and well vetted research participants we can access are key to produce actionable insight.

Related Work

healthcare strategy and consulting

Therapy Area: Lab Science
Topic: Professional services
Respondent Type: Lab managers

To get a better understanding of labs’ needs and expectations regarding professional services

Countries:
Sample Size: 40
Methodology: 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: ENT
Topic: Dysphagia
Respondent Type: procurement, paediatricians

+6

Speech and language therapists, clinical pharmacists, care home managers, GP care home leads, paediatric speech and language therapists, paediatric dieticians

To understand how to optimise the launch of 2 new thickener products (for dysphagia patients) - one in the adult setting and one in the paediatric setting

Countries:
Sample Size: 25
Methodology: 60 minute Video Depth Interviews (VDIs), 90-minute groups, 120-minute groups, Recall of 8 respondents to complete questions by email
Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: Lab Science
Topic: IHC and PD-L1
Respondent Type: Community lab directors

Discuss IHC testing capabilities and the implementation of new IHC tests and Composite / multiplex testing of PD-L1 with additional markers

Countries:
Sample Size: 27
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: Lab Sciences
Topic: Immunoassay testing
Respondent Type: gastroenterologists, cardiologists

+3

Lab directors/managers, cardiologists, GPs

To gain a good understanding of current lab testing practices, trends and unmet needs.

Countries:
Sample Size: 20
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

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