Healthcare Strategy & Consulting

At Medicys, we partner with leading global strategy and consulting firms who advise healthcare business leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology and mergers & acquisitions. Typical projects in this space will focus on:

Market Sizing & Value Proposition development
Digital Marketing & Sales Strategy
End-to-End Patient Experience Strategy
Asset identification and acquisition
Telehealth implementation
Portfolio management and prioritisation
Patient Support Program (PSP) strategy
Strategic positioning
Competitive analysis

In practice, we do this through providing primary research services to provide the market understanding and evidence needed to support the analysis and strategic recommendations of the consulting team.

We can connect healthcare consultants with the respondents they need, be they health care professionals, KOLs and/or local, regional or national level payers, patients, patient organisations or other relevant targets to inform their strategy planning.

The properly sourced and well vetted research participants we can access are key to produce actionable insight.

Related Work

See all Work

healthcare strategy and consulting

Therapy Area: Inherited conditions

Topic: TK2

Respondent Type: Key Opinion Leaders (KOLs)

Build an understanding of the treatment and management of patients with tyrosine kinase 2 deficiency (or syndrome) and how that differs from other mitochondrial diseases

Countries:

Sample Size: 14

Methodology: 75 minute Web Assisted Telephone Depth Interviews (WATDIs)

Services Delivered: Translations, recruitment, moderation, transcripts and debrief

healthcare strategy and consulting

Therapy Area: Psychiatry

Topic: TRD

Respondent Type: Local and regional payers and Payer Advising Key Opinion Leaders (PA-KOLs)

To understand formulary access process, views on Product X and evidence payers want; specific focus on a therapeutic model (value statements and their importance in convincing payers to include the therapy in a formulary/decide to reimburse it)

Countries:

Sample Size: 40

Methodology: 60 minutes Web assisted telephone interviews (WATDIs)

Services Delivered: Translations, recruitment, moderation, full management report

healthcare strategy and consulting

Therapy Area: Lab Sciences

Topic: Immunoassay testing

Respondent Type: gastroenterologists, cardiologists

To gain a good understanding of current lab testing practices, trends and unmet needs.

Countries:

Sample Size: 20

Methodology: 60 minute Web Assisted Telephone Depth Interviews

Services Delivered: Recruitment

healthcare strategy and consulting

Therapy Area: Immunisation

Topic: Travel vaccines

Respondent Type: National payers

Obtain insights on the processes, timelines and current challenges facing pharmaceutical companies attempting to gain national level recommendation for travel health vaccines

Countries:

Sample Size: 12

Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)

Services Delivered: Translations, recruitment, moderation, transcripts