Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Cardiology
Topic: TEVAR

Thoracic Endovascular Aortic Repair

Respondent Type: Vascular Surgeons

To understand how physicians view the TEVAR space, capture the evolving perceptions around low profile and how those opinions may be translating into specific product design expectations and requirements, and understand the impact of recent competitor recalls

Countries:
Sample Size: 24
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment, translations, moderation, transcripts

healthcare market research

Therapy Area: Nephrology
Topic: Chronic Kidney Disease related anaemia
Respondent Type: Nephrologists

To better understand nephrologists perspectives on the treatment of CKD-related anaemia

Countries:
Sample Size: 12
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment, moderation, transcripts

healthcare market research

Therapy Area: Cardiovascular Diseases
Topic: PAH

Pulmonary Arterial Hypertension

Respondent Type: Cardiologists

+1

respiratory medicine physicians and rheumatologists

Behavioural shifts and impact of COVID-19 on PAH treatment perceptions, evaluation of digital solutions

Countries:
Sample Size: 48
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, content analyses

healthcare market research

Therapy Area: Medical devices
Topic: Medical devices
Respondent Type: Cardiologists, Gastroenterologists

+7

Cardiac Physiologists, Interventional cardiologists, Interventional Radiologists, Vascular surgeons, Neurosurgeons, Neurologists, Anesthesiologists

To define the medical education journey(s) of HCPs who use medical devices and identify the most critical moments in terms of medical education. To determine the content expected at each moment of this journey and the best channel(s) to use to contact HCPs to optimize impact

Countries:
Sample Size: 206
Methodology: 45 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment, Moderation, Transcripts, Translations, Debriefs

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