Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Infectious Diseases
Topic: Serious fungal infections
Respondent Type: Infectious disease physicians

To gain an understanding the out-patient setting and gathering data on patient numbers for serious fungal infections.

Countries:
Sample Size: 100
Methodology: 45 minute Video Assisted Interviews (VDIs)
Services Delivered: Recruitment, moderation, sim trans, content analyses, rescheduling

healthcare market research

Therapy Area: Gastroenterology
Topic: OIC

Opioid Induced Constipation

Respondent Type: Patients

Understand the OIC patient journey

Countries:
Sample Size: Understand the OIC patient journey
Methodology: 20 minute online survey
Services Delivered: Scripting and hosting, recruitment, code frame, coding and data tables

healthcare market research

Therapy Area: Neurology
Topic: MS

Multiple sclerosis

Respondent Type: Neurologists

+1

MS Specialists

To explore HCPs opinions of and experiences with the treatment of Multiple Sclerosis (MS)

Countries:
Sample Size: 60
Methodology: 35 minute online survey, 10 minute online survey, 35 minute online opinion survey (3 waves)
Services Delivered: Recruitment

healthcare market research

Therapy Area: Nutrition
Topic: Enteral Nutrition
Respondent Type: Dieticians

To explore any potential unmet needs within the Enteral Nutrition landscape.

Countries:
Sample Size: 70
Methodology: 60 minute Web Assisted Telephone Depth Interviews and 20 minute Online Opinion Survey
Services Delivered: Recruitment, Scripting, Coding and Table Sets

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