Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Ostomy care
Topic: Stomas
Respondent Type: Patients who currently have a stoma

Identify the support gaps for UK and German Ostomates and explore the role that digital health can play in supporting Ostomates. Explore how client X can optimise their digital health tools to better support Ostomates

Countries:
Sample Size: 12
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment, moderation, transcripts

healthcare market research

Therapy Area: Neurology
Topic: MS

Multiple Sclerosis

Respondent Type: neurologists, nurses

+2

Hospital pharmacists, lab directors and patients

To understand and explore opinions on managing RRMS patients

Countries:
Sample Size: 225
Methodology: 75 minute Web Assisted Telephone Depths Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans, transcripts, management report

healthcare market research

Therapy Area: Oncology
Topic: Oesophageal cancer
Respondent Type: Oncologists

To explore current practice in Oesophageal cancer

Countries:
Sample Size: 24
Methodology: Two phases of 60 minute Web Assisted Telephone Depth Interviews (WATDIs) 3 months apart
Services Delivered: Recruitment, moderation, transcripts, management report

healthcare market research

Therapy Area: Cardiovascular Diseases
Topic: PCI

Percutaneous Coronary Intervention

Respondent Type: Cardiologists

To discuss the current and future use of anti-platelet therapy for patients undergoing percutaneous coronary intervention (PCI)

Countries:
Sample Size: 24
Methodology: 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans, content analyses

Request a quote