Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: N/A
Topic: Medical education
Respondent Type: Rheumatologists, Oncologists

+5

Rheumatology Payers, Oncology Payers, Ophthalmology Payers, Ophthalmologists, Pharmacists

To understand HCPs broad (non-clinical) education needs

Countries:
Sample Size: 120
Methodology: 10 minute Online Opinion Survey
Services Delivered: Recruitment

healthcare market research

Therapy Area: Haematology
Topic: ALL

Acute lymphoblastic leukaemia

Respondent Type: Haematologists

To better understand the current treatment patterns in ALL and how the treatment landscape may change in the future.

Countries:
Sample Size: 25
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment, Moderation, Screener design, Questionnaire design, Qual management report

healthcare market research

Therapy Area: Infectious Diseases
Topic: Multiple drug resistant bacteria
Respondent Type: Respiratory medicine physicians

To better understand the perspectives of HCPs, heads of department and pharmacy directors on the potential for a vaccine for bacterial infections in adults

Countries:
Sample Size: 16
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment, moderation, debrief, content analysis

healthcare market research

Therapy Area: Haematology
Topic: CLL & MCL

Chronic Lymphocytic Leukemia & Mantle Cell Lymphoma

Respondent Type: Haematologists

To explore views of emerging data presented at the ASH 2024 Annual Meeting on chronic lymphocytic leukemia (CLL) and mantle cell lymphoma (MCL)

Countries:
Sample Size: 16
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

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