Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Opthamology
Topic: Surgery
Respondent Type: Pharmacists

+1

Ophthalmology Surgeons

To understand the current challenges for healthcare providers in the ophthalmology space.

Countries:
Sample Size: 30
Methodology: 60 minute Video Depth Interviews
Services Delivered: Recruitment

healthcare market research

Therapy Area: Ophthalmology
Topic: OCT

Optical Coherence Tomography

Respondent Type: Retina specialists

To understand the procedure of optical coherence tomography (OCT) image acquisition & analysis and of the local situation for the treatment management of wet AMD/nAMD

Countries:
Sample Size: 30
Methodology: 60 minute Video Depth Interviews (VDIs)
Services Delivered: Recruitment

healthcare market research

Therapy Area: Anaesthesiology
Topic: Anaesthesia
Respondent Type: Anaesthetists

To understand the role of Anaesthetists and their perceptions of the anaesthesiology space

Countries:
Sample Size: 50
Methodology: 20-minute online survey x 4 waves
Services Delivered: Programming, recruitment, delivery of raw data

healthcare market research

Therapy Area: Nutrition
Topic: Parenteral nutrition
Respondent Type: Hospital pharmacists

Understanding the current compounding practices for parental nutrition solutions and exploring reactions to a suggested device for automated compounding parential nutrition

Countries:
Sample Size: 50
Methodology: 60 minutes web assisted telephone interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans and content analyses

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