Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Lab science
Topic: PD-L1 Testing in Oncology
Respondent Type: Lab Directors

Discuss Assays currently used for PD-L1 testing across indications and key markets, Impact of a labs choice of assay on treatment decisions, Influence of an increase in PD-L1 testing in breast, bladder, H&N, & gastric on labs current choice of assay, Assessment of the level of validation that labs require to use an assay that is different than the one used in clinical trialsLab

Countries:
Sample Size: 8
Methodology: 45 minute Web assisted telephone interviews (WATDIs)
Services Delivered: Recruitment

healthcare market research

Therapy Area: Endocrinology
Topic: Diabetes
Respondent Type: Endocrinologists

To understand the management of diabetes using Continuous Glucose Monitors

Countries:
Sample Size: 24
Methodology: 50 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

healthcare market research

Therapy Area: Oncology
Topic: GC & GOJC

Gastric Adenocarcinoma & Gastroesophageal Junction Adenocarcinoma

Respondent Type: Oncologists, Gastroenterologists

+2

Surgeons, Nurses

To understand current diagnostic, referral, and treatment pathways for gastric adenocarcinoma (GC) and gastroesophageal junction adenocarcinoma (GOJC) across key HCP groups

Countries:
Sample Size: 90
Methodology: 10-minute pre task followed by 60-minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

healthcare market research

Therapy Area: Obesity
Topic: Obesity
Respondent Type: Cardiologists

+1

endocrinologists and PCPs

To better understand the treatment pathways for obesity

Countries:
Sample Size: 14
Methodology:
Services Delivered: 120 minute Virtual groups

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