Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Haematology
Topic: MCL & CLL

mantle cell lymphoma & chronic lymphocytic leukemia

Respondent Type: Haematologists

To understand the management of mantle cell lymphoma (MCL) and chronic lymphocytic leukemia (CLL).

Countries:
Sample Size: 40
Methodology: 45 minute Video Depth Interviews (VDIs)
Services Delivered: Recruitment

healthcare market research

Therapy Area: Nephrology
Topic: Dialysis
Respondent Type: nephrologists, payers

+1

Dialysis (head/senior) Nurses

Understand the process of dialysis treatment , especially the organizations and professionals involved. Talk about a variety of topics with regard to vascular access in dialysis and complications/issues around it

Countries:
Sample Size: 20
Methodology: 60 minute face to face interview at central location and 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, venue hire, recruitment, moderation, sim trans and content analyses

healthcare market research

Therapy Area: Obesity
Topic: Obesity
Respondent Type: PCPs, endocrinologists

+4

bariatric specialists/surgeons, people living with obesity, OB/GYNs, cardiologists

To better understand the HCPs perspectives on conditions they treat and people living with obesity's perspective on living with their condition

Countries:
Sample Size: 48
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs) for patients and 75 minute Web Assisted Telephone Depth Interviews (WATDIs) for HCPs
Services Delivered: Recruitment, moderation, content analysis

healthcare market research

Therapy Area: Cardiovascular Diseases
Topic: AF

Atrial Fibrillation

Respondent Type: Cardiologists and Primary care Physicians (PCPs)

Discuss biomarkers and other testing for Atrial Fibrillation

Countries:
Sample Size: 42
Methodology: 30 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

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