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Healthcare Market Research
We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.
Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.
While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:
Healthcare Professionals
- Primary care physicians and nurses
- Secondary care specialists and nurses
- Retail and hospital pharmacists
- Retail and hospital lab staff
- Allied health professionals Patients
- Chronic condition patients
- Acute condition patients
- Professional caregivers
- Non-professional caregivers
- Payers and Key Opinion Leaders (KOLs)
- Local payers and KOLs
- Regional payers and KOLs
- National payers and KOLs
- International KOLs
- Payer advisors
- Ex-payers
- Health economists Pharma company employees
- Reps
- Scientists
- Marketing
- Medical Affairs
- Engineers
With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:
Qualitative
- Telephone Depth Interviews (TDIs)
- Web Assisted Telephone Interviews (WATDIs)
- Video Depth Interviews (VDIs)
- Online Focus Groups
- Focus Groups, in market research facilities
- Individual Depth Interviews (IDIs), in market research facilities
- Individual Depth Interviews (IDIs), in field
- Online Bulletin Boards
- Communities Quantitative
- Computer Aided Telephone Interviews (CATIs)
- Computer Aided Web Interviews (CAWIs)
- Opinion surveys
- Case Record Forms (CRF) studies
- Combined ATU + Case Record Forms (CRF) Studies
Related Work
See all Work
healthcare market research
Hidradenitis Suppurativa
+3
Dermatologists (HS specialists), dermatologists (non-HS specialists), dermatology specialist nurses
To understand the current management and treatment of patients with HS and discover what unmet needs exist
healthcare market research
Discuss overall perceptions of managing and treating infertility in today's environment and opinion on marketing materials, that may or may not be used in the future.
healthcare market research
Heart Failure
+2
Cardiology KOLs, heart failure patients
To understand physicians’ role and involvement in CVD management and their perceptions of latest developments in terms of relevant biomarkers and risk factors. To understand how much ownership and responsibility physicians feel around managing and identifying risk factors related to various CVD conditions if they are not cardiologists. To get to know the patient and assess their general health and quality of life both with their CHF and their other comorbidities, if applicable
healthcare market research
+2
Infectious disease specialists, ICU specialists
To explore the treatment of candidemia and invasive candidiasis.
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