Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Lab Science
Topic: Molecular Diagnostics
Respondent Type: Oncologists

+3

Key Opinion Leaders in Molecular diagnostics, senior hospital management stakeholders, lab managers and lab directors

Assess familiarity of oncologists with molecular diagnostic techniques in oncology, including tests such as polymerase chain reaction or next-generation sequencing. Assess knowledge of senior hospital management stakeholders about the global workflow and different techniques used within their lab

Countries:
Sample Size: 60
Methodology: 60 minutes Web assisted telephone interviews (WATDIs)
Services Delivered: Translations, recruitment

healthcare market research

Therapy Area: Cardiology
Topic: Hypertension
Respondent Type: Cardiologists

To understand the current treatment of resistant hypertension, as well as understand the pathways to care for patients with chronic or resistant forms of hypertension.

Countries:
Sample Size: 25
Methodology: 15 minute pre-task, followed by 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment

healthcare market research

Therapy Area: Dermatology
Topic: Plaque Psoriasis
Respondent Type: Dermatology Nurses

To understand the management of patients with plaque Psoriasis.

Countries:
Sample Size: 20
Methodology: 20-minute online survey
Services Delivered: Recruitment

healthcare market research

Therapy Area: Oncology
Topic: WM, CLL and MZL

Waldenström's macroglobulinemia, Chronic lymphocytic leukemia and Marginal Zone Lymphoma

Respondent Type: Oncologists

To explore HCPs perceptions on the treatment of Waldenström's macroglobulinemia (WM) and Chronic lymphocytic leukemia (CLL) and Marginal Zone Lymphoma (MZL)

Countries:
Sample Size: 60
Methodology: 30 minute Online Opinion Survey
Services Delivered: Recruitment

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