Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: Respiratory Diseases
Topic: COPD

Chronic Obstructive Pulmonary Disease

Respondent Type: Pulmologists

To explore HCPs reactions to some potential communications related to COPD which are in development and which may be seem on a website or in a journal

Countries:
Sample Size: 10
Methodology: 75 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment, translations, moderation, sim trans

medical affairs

Therapy Area: Ophthalmology
Topic: Glaucoma
Respondent Type: Ophthalmologists

To inform the creative campaign for a glaucoma product.

Countries:
Sample Size: 16
Methodology: 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, transcripts

medical affairs

Therapy Area: Haematology
Topic: Sickle cell disease
Respondent Type: Haematologists

To gain understanding of haematologists' practice and role, the patient journey and referral patterns and HCPs' interactions with Medical Science Liaisons.

Countries:
Sample Size: 60
Methodology: 30 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, content analyses and management report

medical affairs

Therapy Area: Ophthalmology
Topic: nAMD

neovascular Age-Related Macular Degeneration

Respondent Type: Ophthalmologists

+1

retinal specialists and patients

Creative concept assessment; explore the reactions and key-takeaways of nAMD patients, caregivers and treaters to patient-directed brand concepts

Countries:
Sample Size: 60
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans and transcripts

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