Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: N/A
Topic: Communication channels
Respondent Type: Cardiologists, Endocrinologists

+2

Rheumatologists,

To understand the communication preferences of Secondary Care HCP’s as well as gaining some insight into their opinions of pharmaceutical companies and how pharma can best support them.

Countries:
Sample Size: 50
Methodology: 30 minute Web Assisted Telephone Depth Interviews
Services Delivered: Screener Design, Questionnaire Design, Recruitment, Moderation, Qual Management Report

medical affairs

Therapy Area: Ophthalmology
Topic: TED

Thyroid Eye Disease

Respondent Type: Patients

To assess whether the patient information leaflet (PIL) is successful in conveying information about the product, to potential patients or carers.

Countries:
Sample Size: 26
Methodology: 45 minute interviews in a Central Location
Services Delivered: Recruitment, Moderation, Venues, Qual Management Report

medical affairs

Therapy Area: Oncology
Topic: mCRC and mGC

metastatic Colorectal Cancer and metastatic Gastric Cancer

Respondent Type: Oncologists

To explore the views of oncologists of marketing campaigns, educational materials, and the development of new commercial products

Countries:
Sample Size: 80
Methodology: 40 minute online survey
Services Delivered: Recruitment

medical affairs

Therapy Area: Ophthalmology
Topic: nAMD

neovascular Age-Related Macular Degeneration

Respondent Type: Ophthalmologists

+1

retinal specialists and patients

Creative concept assessment; explore the reactions and key-takeaways of nAMD patients, caregivers and treaters to patient-directed brand concepts

Countries:
Sample Size: 60
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans and transcripts

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