Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: Gastroenterology and rheumatology
Topic: Ulcerative Colitis and Rheumatoid Arthritis
Respondent Type: Gastroenterologists, Rheumatologists

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Gastroentrology Nurses

To optimize communication materials for Rheumatologists and Gastroenterologists and build a series of patient profiles/ portraits.

Countries:
Sample Size: 48
Methodology: 60 minute Web Assisted Telephone Depth Interviews, 60 minute Video Depth Interviews (VDIs)
Services Delivered: Recruitment

medical affairs

Therapy Area: Respiratory diseases
Topic: LRTIs

Lower Respiratory Tract Infections

Respondent Type: Toddler Parents (a balanced cohort of mums and dads) of children aged below 5

To evaluate reactions to some communications relating to lower respiratory tract infections in infants

Countries:
Sample Size: 24
Methodology: 15 minute pre-task, followed by 60 minute Web Assisted Telephone Depth Interviews (WATDIs), followed by 5-min follow up TDI
Services Delivered: Recruitment, moderation

medical affairs

Therapy Area: Haematology
Topic: MM
Respondent Type: Haematologists and oncologists

To explore reactions to some early ideas for communication materials about a new treatment delivery system for a hematological malignancy.

Countries:
Sample Size: 20
Methodology: 60 minute Video Depth Interviews (VDIs)
Services Delivered: Recruitment

medical affairs

Therapy Area: Ophthalmology
Topic: TED

Thyroid Eye Disease

Respondent Type: Patients

To assess whether the patient information leaflet (PIL) is successful in conveying information about the product, to potential patients or carers.

Countries:
Sample Size: 26
Methodology: 45 minute interviews in a Central Location
Services Delivered: Recruitment, Moderation, Venues, Qual Management Report

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