Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

healthcare market research

Therapy Area: Endocrinology
Topic: Diabetes
Respondent Type: Caregivers

+1

Diabetes Patients

To test that a patient information leaflet is clear and unambiguous and that it successfully conveys the required information.

Countries:
Sample Size: 20
Methodology: 15 minute pre-task, followed by 20 minute Video Depth Interviews (VDIs)
Services Delivered: Recruitment

medical affairs

Therapy Area: Nephrology
Topic: ADPKD

Autosomal Dominant Polycystic Kidney Disease

Respondent Type: Nephrologists

Focus on ADPKD and treatment. Review of a series of statements related to a potential new treatment option for ADPKD, in order to better understand how to position this hypothetical new product

Countries:
Sample Size: 20
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, transcripts

medical affairs

Therapy Area: Immunisation
Topic: Rabies, TBE, and RSV
Respondent Type: GPs, nurses

+3

and infectious disease specialists, nurses, paediatricians

To to gather feedback on some marketing materials that have been created by a vaccine manufacturing company.

Countries:
Sample Size: 16
Methodology: 120 Online Bulletin Board (30m per day over 4 days)
Services Delivered: Recruitment

medical affairs

Therapy Area: Oncology
Topic: Melanoma
Respondent Type: Dermatologists and Oncologists

To identify insights that will help to inform strategic communications initiatives to elevate positioning externally across Region EU.

Countries:
Sample Size: 500
Methodology: 10 minute online survey
Services Delivered: Recruitment, programming

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