Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: Immunology
Topic: Immunology
Respondent Type: Immunocompromised patients

To obtain feedback on draft communication materials for a clinical trial.

Countries:
Sample Size: 50
Methodology: 30 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment, moderation, sim trans, content analyses

medical affairs

Therapy Area: N/A
Topic: Communication channels
Respondent Type: Cardiologists, Endocrinologists

+2

Rheumatologists,

To understand the communication preferences of Secondary Care HCP’s as well as gaining some insight into their opinions of pharmaceutical companies and how pharma can best support them.

Countries:
Sample Size: 50
Methodology: 30 minute Web Assisted Telephone Depth Interviews
Services Delivered: Screener Design, Questionnaire Design, Recruitment, Moderation, Qual Management Report

medical affairs

Therapy Area: Respiratory diseases
Topic: COPD

Chronic Obstructive Pulmonary Disease

Respondent Type: Pulmonologists

To identify & optimize the strongest messages, creative concepts, and story flow that resonate with HCPs to prepare market for Product X launch in COPD

Countries:
Sample Size: 24
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs) and 60 minute Video Depth Interviews (VDIs)
Services Delivered: Translations, recruitment, sim trans, moderation, management report

medical affairs

Therapy Area: Haematology
Topic: Haemolytic anemias
Respondent Type: Haematologists

Learn about HCPs experience treating hemolytic anemias and evaluate several creative concepts for educational materials related to the disease

Countries:
Sample Size: 60
Methodology: 60 minute Web assisted telephone interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, content analyses

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