Our Services

Medical Affairs

The primary focus of medical affairs is to communicate post approval scientific and clinical information to healthcare professionals, patient associations, and patients, through various communication channels.

Medicys assist medical affairs teams who seek fieldwork expertise for four main areas:

Medical communications/publications

When preparing drug-related publications such as abstracts, posters and white papers clients need to create a strategic plan that integrates and aligns the timing of clinical trial data with the release of key data points at scientific meetings. Our network of Key Opinion Leaders, Payers, and patient associations groups is often called upon to provide their input on this but also to ensure the publication language is clear, consistent and, above, all, accurate.

Medical Science Liaisons (MSLs) effectiveness

The primary purpose of the MSL role is to establish and maintain peer to peer relationships with leading physicians. This is a crucial role for most pharmaceutical and biotech businesses as they represent the face of the company. Medicys is regularly engaged to check that the messages delivered to Key Opinion Leaders is recalled, accurate, and resonates

Medical information

Medical Information professionals are instrumental in the development of commercial materials and of sales training which, before they can be released and used, all need to be tested. We recruit and interview respondents to seek their opinions on such elements as relevance and impact.

Patient Information Leaflets (PILs) readability studies

Readability testing of patient information leaflets (PIL) is a process designed to test medical product leaflets to ensure the text displayed is “legible, clear and easy to use” for medicine users, as defined by the European Directive 2001/83/EC, and amended by Directive 2004/27/EC. At Medicys, we help clients by recruiting, interviewing and reporting on patients or lay people’ perspectives on this

Related Work

medical affairs

Therapy Area: Wound care
Topic: Wound care
Respondent Type: GPs, Nurses

+2

Nurses, Patients

To gain the views of HCPs and patients on the development of marketing campaigns and educational materials

Countries:
Sample Size: 20
Methodology: 120-minute groups with HCPs and 60 minute Web Assisted Telephone Depth Interviews (WATDIs) with patients
Services Delivered: Recruitment, moderation, content analyses

medical affairs

Therapy Area: Endocrinology
Topic: Diabetes
Respondent Type: Endocrinologists

+1

PCPs and patients

To evaluate proposition and positioning statements on the subject of diabetes.

Countries:
Sample Size: 40
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans, content analyses

medical affairs

Therapy Area: Dermatology
Topic: Alopecia areata
Respondent Type: Payers

To explore payer perceptions of the alopecia areata landscape and the role a global payer unbranded awareness campaign may play to raise the awareness and understanding of alopecia areata in advance of a product launch.

Countries:
Sample Size: 24
Methodology: 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, transcripts

medical affairs

Therapy Area: Infectious Diseases
Topic: HIV

Human Immunodeficiency Virus

Respondent Type: Payer Advising Key Opinion Leaders (PA-KOLs)

To better understand the impact of patient reported outcomes in payer/physician decision making for HIV

Countries:
Sample Size: 40
Methodology: 30 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment

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