Our Services

Healthcare Market Research

We are specialists at delivering international market research studies for clients in healthcare related industries. Since 2002, our fieldwork experts have delivered well over 8,000 such projects, spanning more than 60 countries.

Our experts are conversant in all qualitative and quantitative research techniques, including the latest and most disruptive and can advise on which to use to meet objectives.

While our clients look and interpret data, we focus on the source of the data which is inextricably linked to the quality of people participating in the research. Properly sourced and well vetted research participants deliver the best quantitative and qualitative data necessary to produce actionable insight. We have created such networks of respondents, specifically:

Healthcare Professionals

  • Primary care physicians and nurses
  • Secondary care specialists and nurses
  • Retail and hospital pharmacists
  • Retail and hospital lab staff
  • Allied health professionals Patients
  • Chronic condition patients
  • Acute condition patients
  • Professional caregivers
  • Non-professional caregivers
  • Payers and Key Opinion Leaders (KOLs)
  • Local payers and KOLs
  • Regional payers and KOLs
  • National payers and KOLs
  • International KOLs
  • Payer advisors
  • Ex-payers
  • Health economists Pharma company employees
  • Reps
  • Scientists
  • Marketing
  • Medical Affairs
  • Engineers

With your objectives in mind, our in-country local experts will always rigorously assess sample size and composition, feasibility, and, taking into account country specificities, provide guidance on the most relevant methodologies to acquire quality data:

Qualitative

  • Telephone Depth Interviews (TDIs)
  • Web Assisted Telephone Interviews (WATDIs)
  • Video Depth Interviews (VDIs)
  • Online Focus Groups
  • Focus Groups, in market research facilities
  • Individual Depth Interviews (IDIs), in market research facilities
  • Individual Depth Interviews (IDIs), in field
  • Online Bulletin Boards
  • Communities Quantitative
  • Computer Aided Telephone Interviews (CATIs)
  • Computer Aided Web Interviews (CAWIs)
  • Opinion surveys
  • Case Record Forms (CRF) studies
  • Combined ATU + Case Record Forms (CRF) Studies

Related Work

healthcare market research

Therapy Area: Lab Science
Topic: NGS

Next Generation Sequencing

Respondent Type: Microbiology lab managers

Learn more about diagnostics for infectious diseases

Countries:
Sample Size: 300
Methodology: 30 minute online survey
Services Delivered: Screener development, questionnaire development, scripting and hosting, translations, recruitment, code frame, coding, tab specs development, data tables and management report

healthcare market research

Therapy Area: Dermatology
Topic: HS

Hidradenitis Suppurativa

Respondent Type: Ob-gyns, surgeons

+3

Dermatologists (HS specialists), dermatologists (non-HS specialists), dermatology specialist nurses

To understand the current management and treatment of patients with HS and discover what unmet needs exist

Countries:
Sample Size: 22
Methodology: 75 minute Web Assisted Telephone Depth Interviews (WATDIs) for the dermatologists, 45 minute Web Assisted Telephone Depth Interviews (WATDIs) for the Gynaecologists/obstetricians and 35 minute Web Assisted Telephone Depth Interviews (WATDIs) for the surgeons
Services Delivered: Recruitment

healthcare market research

Therapy Area: Cardiovascular Diseases
Topic: PAH

Pulmonary Arterial Hypertension

Respondent Type: PAH Treaters

To explore perceptions and expectations of hypothetical treatments in development for pulmonary arterial hypertension (PAH).

Countries:
Sample Size: 40
Methodology: 60 minute Web Assisted Telephone Depth Interviews
Services Delivered: Recruitment, moderation, content analyses, sim trans

healthcare market research

Therapy Area: Obesity
Topic: Obesity
Respondent Type: Cardiologists

+1

endocrinologists and PCPs

To better understand the treatment pathways for obesity

Countries:
Sample Size: 14
Methodology:
Services Delivered: 120 minute Virtual groups

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